Sublime
An inspiration engine for ideas
“People feel their membership reflects well on them because it shows they look at the world in a slightly different way from others,”
Kai Elmer Sotto • Get Together: How to build a community with your people


“It just became so clear that people felt the need for this. It was almost like I didn’t have to explain, because they understood immediately,”
Kai Elmer Sotto • Get Together: How to build a community with your people

Over the past ten years, media companies have responded to their loss of audience by creating “viral” editorial that performs well inside the platform’s engagement-at-all-costs ecosystem. Predictably, however, quality editorial – the context journalists create for a living – rarely qualifies as viral.
John Battelle • John Battelle's Search Blog Marketers Have Given Up on Context, And Our National Discourse Is Suffering
Proactively seek stories from exceptional members, then share them widely to inspire others to join the fun.
Kai Elmer Sotto • Get Together: How to build a community with your people
