Sublime
An inspiration engine for ideas
Rob Walker
robwalker.net
M. E. Rothwell on Substack
substack.com

Anthony Hobday—Product designer
anthonyhobday.comMurphy’s Magic, the largest wholesaler of magical effects in the world. His main job was to invent tricks for Murphy’s online store, which sold exclusive offerings and products produced by other, smaller companies. Red Pill was one of Ramsay’s most successful creations for Murphy’s.