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The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth

David C. Baker • 34 highlights

amazon.com

Cover of The Business of Expertise: How Entrepreneurial Experts Convert Insight to Impact + Wealth

Your CAC doesn’t matter: Brands of the next decade will win with loyalty, not acquisition

Jason Bornstein forerunnerventures.com

As consumers, our most valuable affinities will be to brands and communities, not specific products.

Joey DeBruin • (Amazon) Prime time in web3

Scott Belsky Talk at South Park Commons

Often designs from frustration
Right now, greater skill is being brought by compute and developing a democratization of many things (code, design, etc.). Because of this, taste will probably be the most important skill
Taste is derived from culture and overlap of industries
Because of that

the only way to maintain a competitive advantage in the media and entertainment business is to continue knowing more about your audience than the competition does.

Tom Webster • The Audience Is Listening: A Little Guide to Building a Big Podcast

The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career

Reid Hoffman • 2 highlights

amazon.com

Cover of The Start-up of You: Adapt to the Future, Invest in Yourself, and Transform Your Career

Second, I’m reflecting on a point former Netscape CEO Jim Barksdale famously made in 1995: “There are only two ways to make money in business: bundling and unbundling.” I think we’re burnt out by the fragmentation that the D2C era brought to everything. After subscribing to tons of hyper-niche content over the years, the idea of a couple brands we ... See more

Michelle Rose Joseph • No. 13 — Reclaiming Discovery From the Algorithms

@patrick_oshag I think with so much data and algorithmic-everything, the value of hand curation will continue to increase. 1,000 movies the computer suggests are not as compelling as 1 movie from a person I trust. I think there must be an analytical corollary to this, but I'm not yet sure what

Simon Sarris

x.com

Ideas from George Mack:

1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.

2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty game..