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The book is: Car Guys vs. Bean Counters: The Battle for the Soul of American Business.

Dan Kennedy • No B.S. Ruthless Management of People and Profits: No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich

Becoming Steve Jobs: The Evolution of a Reckless Upstart into a Visionary Leader

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Creators, Creativity, and Technology with Bob Iger

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Netflix and the Conservation of Attractive Profits - Stratechery by Ben Thompson

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The Tycoons: How Andrew Carnegie, John D. Rockefeller, Jay Gould, and J. P. Morgan Invented the American Supereconomy

Charles R. Morris

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Cable Cowboy: John Malone and the rise of the modern cable-TV business

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This is why streaming Netflix, Disney Plus, and HBO Max keeps getting more expensive

Emma Roth theverge.com

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Super Pumped: The Battle for Uber

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Steve Jobs calling to build Apple "slowly and carefully" Powerful to see that led to a 3 trillion dollar company