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A critical assumption of this early model was this: Pairing relevant advertising messaging with quality editorial was vastly more successful for marketers – particular brand marketers – than advertising messaging delivered devoid of context.
John Battelle • John Battelle's Search Blog Marketers Have Given Up on Context, And Our National Discourse Is Suffering
Omid Ghiam
@omidghiam
Khaled Abou Alfa
@kaa
Mahdi
@mahdi
Sahira Mann
@sahiram
Mozammil Khodabacchas
@moz
Raul Brito
@raulbrito