Sublime
An inspiration engine for ideas
Consumer Trends 2021
newconsumer.comBundling helps you determine whether your products and/or services should be sold together or separately. When done right, it can increase total profit because customers end up buying more than they would have if you hadn't bundled. Take an example many are familiar with: McDonald's and its Value Meals.
Georg Tacke • Monetizing Innovation: How Smart Companies Design the Product Around the Price
This is what I call the "Hub and Spoke" model — leverage a core subscription userbase and then upsell additional offerings to gain a larger share of wallet from your core customers. Until recently, this option seemed out of reach for most Consumer SaaS companies struggling to simply generate enough demand to support a single product at scale.
Brett Bivens • The Consumer Subscription Roll-Up Opportunity
patrick
@pcar
Chloe Harford, a Zillow executive who heads product management and strategy, was particularly focused on figuring out the right model for increasing lead value and optimizing the pricing of leads.
Thomas H. Davenport • Keeping Up with the Quants: Your Guide to Understanding and Using Analytics
Patrick Rhone
@patrickrhone
Master Generalist
The fundamental principle of category management is that retailers want to optimize contribution margin per cubic foot of retail shelf space.