Sublime
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By giving One Percenters a name, people can self-identify as superfans by adopting the name for themselves.
Jackie Huba • Monster Loyalty: How Lady Gaga Turns Followers into Fanatics
dress and a muscular brunette in a do-rag. When he introduced me, he told them I was an amazing illusionist. We’d been winging together for months now, so I knew just what to do: fake them out with a couple of the practical jokes and pseudomagic tricks I’d learned in elementary school. In the field, one quickly learns that everything that was funny
... See moreNeil Strauss • The Game
L'art subtil de séduire: Attirer les femmes avec honnêteté (EYROLLES) (French Edition)
amazon.com
In reviewing dozens of MrBeast videos from over the years, Donaldson has nearly erased himself as a person from his episodic output. If viewers don’t really see him having fun, that’s by design. Donaldson has outright said he sees “personality” as a limitation for growth, once noting in a podcast that hinging your content on who you are as a person... See more
Patricia Hernandez • The End of the MrBeast Era
Ben Thompson
Abie Cohen • 2 cards
• 2.3 million Twitter followers
Ari Lewis • How Dave Portnoy Single Handedly Changed the Media Business Forever — Ari Lewis
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Michael Lewis • Going Infinite: The Rise and Fall of a New Tycoon
Expert Secrets: The Underground Playbook for Converting Your Online Visitors into Lifelong Customers
amazon.com