Sublime

If you follow baseball or if your algorithm has decided you like livestock, you may have encountered McCreamy, the muscular mascot of the Danville Dairy Daddies.

From Dairy Daddies to Trash Pandas: How branding creates fans for lower-league baseball teams

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Matthew Stafford

@mattman

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Coach Matt

@coachmatt

I've written one book, started seven businesses, scripted two dozen plays (and directed dozens more,) and spent twenty nights at the bottom of the Grand Canyon.

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Mathew Lowry

@mathewlowry

Founder, myhub.ai. KM and content nerd.

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MdC

@matthewdecaussin

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Matt Croce

@mattcroce

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Matthew

@matthew

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Matthew Roche

@matthewroche

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Matthew Baya

@mattbaya