Sublime
An inspiration engine for ideas
demand generated via promotions. This is such an important way of looking at a business,
Kevin Hillstrom • Hillstrom's Merchandise Forensics
look at comps by price point,
Kevin Hillstrom • Hillstrom's Merchandise Forensics
Hillstrom's Loyalty: Measuring Why It Is So Hard To Grow a Business via Loyal Customers
amazon.com
The ultimate purpose of the “Data Content Loops + SEO” strategy of Barton’s companies is to own the demand side of an industry. Expedia wants to be the first place you go when you travel. Glassdoor wants to be the destination when you’re thinking about companies to work for. And Zillow wants to be the place you go to look at real estate.
Kevin • Making Uncommon Knowledge Common
search engines, not you, determine the home page of your website. In Figure 3-23, you see the top 10 home pages of your website. Fix ’em, and you’ll have a colossal impact on your profitability.
Avinash Kaushik • Web Analytics 2.0: The Art of Online Accountability and Science of Customer Centricity
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