Sublime

You can't become playful and therefore creative if you're under your usual pressures, because to cope with them you've got to be in the closed mode...You must make a quiet space for yourself where you will be undisturbed.

So you've got risk saying things that are silly and illogical and wrong, and the best way to get the confidence to do that is to know that while you're being creative, nothing is wrong. There's no such thing as a mistake, and any drivel may lead to the break-through.

Humor is an essential part of spontaneity, an essential part of playfulness, an essential part of the creativity that we need to solve problems, no matter how ‘serious' they may be.

To play is experiment: “What happens if I do this? What would happen if we did that? What if…?”

In fact, the only thing from the research that I could tell you about how to be creative is the sort of childhood that you should have had..