Sublime

Ari Lewis's playbook for creation as a service:"Find initial tractionShift the emphasis from the individual to the greater media brandScale and continue to add value"

- A top journalist at a publication creates more value than she can capture, but that changes if he/she has their own audience communication channel (through a website, newsletter, etc.)

which pieces of your art make it to viewers. On YouTube, however, he could release his videos directly to his fans. He could line up subscribers. He could reach people directly on social media and via email. Online, he has a platform—one he owns and operates, no middlemen allowed. And you know what? It works to great effect. For over a year he put

... See more

As someone who very much enjoys podcasts I continue to be frustrated that so much information is locked up in opaque audio files. How do we make all of this information accessible, searchable, navigable, linkable, upvotable, etc? Great opportunity if someone does this right, imo.

Curators, Curators

It has become popular to say we live in the information age, and we need curation to help us sort through the mess. But thus far, the conversation around “curation” has been too focused on the content and not enough on the structure. We seem to have accepted the job of the curator as providing a product review, a list of links, a... See more

Why investing in creators makes sense... current notebook.