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Superfans: The Easy Way to Stand Out, Grow Your Tribe, And Build a Successful Business
amazon.com
create word of mouth with your One Percenters by giving them something to talk about. Your most passionate fans love to talk about you but you need to make sure they always have something to talk about.
Jackie Huba • Monster Loyalty: How Lady Gaga Turns Followers into Fanatics
The Happy Customer Handbook: 59 Secrets to Creating Happy Customers Who Come Back Time and Time Again and Enthusiastically Tell Others About You. You can get a free copy of the book, including FREE postage, at www.TheHappyCustomerHandbook.com
Dan Kennedy • No B.S. Ruthless Management of People and Profits: No Holds Barred, Kick Butt, Take-No-Prisoners Guide to Really Getting Rich
The Membership Economy: Find Your Super Users, Master the Forever Transaction, and Build Recurring Revenue
amazon.com
But over my two decades of experience, I have found that slowly curating and cultivating a smaller, highly engaged audience who are invested in their journey leads to greater satisfaction (and long-term profitability).
André Chaperon
Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition
amazon.com
Tiny Little Businesses | Make Superfans (André Chaperon & Shawn Twing)
themodernmarketingsystem.com