Sublime

Lifestyle brand Hypebeast has collaborated with Jun Co, an apparel and lifestyle creation company, to launch the first Hypegolf store in Sarugaku-Cho Shibuya-ku, Tokyo, Japan.

GOAT (#16) is a peer-to-peer marketplace for buying and selling authenticated streetwear and sneakers.

Somewhere between the intersection of word-of-mouth, face-to-face interactions and instant social media gratification existed forums — the now extinct mode of communication for streetwear enthusiasts. The perfect vehicle for communication and community building peaked in the early 2000’s as the internet was still free from the grasps of Facebook, R... See more

I’ve long admired how streetwear brand Supreme has built a brand centered around hyper-exclusivity and downtown cool, to the point where consumers are willing to camp outside their stores and crash their websites.