Sublime
An inspiration engine for ideas
Harold McGee • On Food and Cooking: The Science and Lore of the Kitchen
Then Michael wrote Cooked, and his agent—this was Binky Urban, a really powerful agent—read the part of the draft which described me, and she said, “Oh wow, what a charismatic character. Does she have any book ideas?” And he said, “Well, yes actually, she has an idea.” So I told her what I was thinking, and she said, “Yes, this is a good idea but i
... See moreAdam Moss • The Work of Art: How Something Comes from Nothing

On the trip, we were talking and I told him, “I’ve been putting this pressure on myself to come up with an idea of a book to write that would be groundbreaking.” He said, “Write the book you already know.” I said, “I guess the book should just be this philosophy that I have: salt, oil, acid, heat.” He said, “No one’s ever said that before. It’s a g
... See moreAdam Moss • The Work of Art: How Something Comes from Nothing
organoleptic benefits
Elaine Khosrova • Butter: A Rich History


