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The Evolution of Steve Albini: ‘If the Dumbest Person Is on Your Side, You’re on the Wrong Side’
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Martin Gurri • Revolt of the Public and the Crisis of Authority in the New Millennium

The trouble with the internet, Mr. Williams says, is that it rewards extremes. Say you’re driving down the road and see a car crash. Of course you look. Everyone looks. The internet interprets behavior like this to mean everyone is asking for car crashes, so it tries to supply them.