Sublime
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Every speaker is learning how to write exquisite layers of social nuance that we once reserved for speech, whether we mark them by switching alphabets, switching languages, or respelling words.
Gretchen McCulloch • Because Internet: Understanding the New Rules of Language
But regardless of the specific linguistic circles we hang out with online, we’re all speakers of internet language because the shape of our language is influenced by the internet as a cultural context.
Gretchen McCulloch • Because Internet: Understanding the New Rules of Language

Writing has become a vital, conversational part of our ordinary lives.
Gretchen McCulloch • Because Internet: Understanding the New Rules of Language
We no longer accept that writing must be lifeless, that it can only convey our tone of voice roughly and imprecisely, or that nuanced writing is the exclusive domain of professionals.
Gretchen McCulloch • Because Internet: Understanding the New Rules of Language
Unlike examples from hyperbolic articles, where almost every word is replaced with slang (r u gna b on teh interwebz l8r?), only 2.4 percent of the actual teens’ messages were slang. (I’m reminded of the surveys of perception versus reality for other kinds of youth behavior, where everyone thinks everyone else is drinking more and having more sex t
... See moreGretchen McCulloch • Because Internet: Understanding the New Rules of Language
Hence algospeak. Social media users have learned the hard way that... See more