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Harpers.
A. Scott Berg • Max Perkins: Editor of Genius
Poor Charlie's Almanack: The Essential Wit and Wisdom of Charles T. Munger
stripe.press

Malcolm Cowley assisted me in three important ways: His New Yorker profile of Perkins, “Unshaken Friend,” published in 1944, was the most comprehensive account of Perkins’s life to date.
A. Scott Berg • Max Perkins: Editor of Genius
Creators, Creativity, and Technology with Bob Iger
podcasts.apple.comThen he and Scribner discussed a limited edition of William Butler Yeats’s works.
A. Scott Berg • Max Perkins: Editor of Genius
Ad legend Bill Bernbach letter on creativity, written in 1947:
Dear ________:
Our agency is getting big. That’s something to be happy about. But it’s something to worry about, too, and I don’t mind telling you I’m damned worried. I’m worried that we’re going to fall into the trap of bigness, that we’re going to worship techniques instead of substance
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