Sublime
An inspiration engine for ideas
Azeem Azhar • 🧠 AI’s $100bn question: The scaling ceiling
on customer-oriented analytical applications involving personalization, ad and e-mail targeting, and search engine optimization.
Thomas H. Davenport • Big Data at Work: Dispelling the Myths, Uncovering the Opportunities
predicting influence on behavior.
Eric Siegel • Predictive Analytics
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Nate Silver • The Signal and the Noise: Why So Many Predictions Fail-but Some Don't
In his April 2015 letter to shareholders, Amazon founder/CEO Jeff Bezos listed the four requirements for a “dreamy business”: “Customers love it, it can grow to very large size, it has strong returns on capital, and it’s durable in time—with the potential to endure for decades.” We want Prime to be such a good value, you'd be irresponsible not to b
... See moreChoice architects (such as Carolyn the cafeteria director) have many opportunities to choose defaults, and they can do so in ways that are self-serving or welfare enhancing.
Cass R. Sunstein • Nudge: The Final Edition
These things aren’t exactly easy—many people get them wrong. But they aren’t hard either, and by doing them you may be able to make predictions 80 percent as reliable as those of the world’s foremost expert. Sometimes, however, it is not so much how good your predictions are in an absolute sense that matters but how good they are relative to the co
... See moreNate Silver • The Signal and the Noise: Why So Many Predictions Fail-but Some Don't
Many of your everyday clicks contribute to the web’s constant testing of how to improve overall persuasiveness.