Sublime
An inspiration engine for ideas
“I have come to the frightening conclusion that I am the decisive element. It is my personal approach that creates the climate. It is my daily mood that makes the weather. I possess tremendous power to make life miserable or joyous. I can be a tool of torture or an instrument of inspiration, I can humiliate or humor, hurt or heal. In all situations
... See moreThe truth shrinks as the crowd grows.
—Farnham Street
In Asch’s study: Solomon Asch’s classic study about the pressure to conform to a group was published in Groups, Leadership, and Men, edited by Harold Guetzkow (Pittsburgh: Carnegie Press, 1951). Asch’s chapter, titled “Effects of Group Pressure upon the Modification and Distortion of Judgment,” appears on pages 177–90.
Rom Brafman • Sway: The Irresistible Pull of Irrational Behavior
In 1951, a football game between Dartmouth and Princeton turned unusually rough. Psychologists Hastorf and Cantril asked students from each school who had started the rough play. Nearly all agreed that Princeton hadn’t started it; but 86% of Princeton students believed that Dartmouth had started it, whereas only 36% of Dartmouth students blamed Dar
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