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How to Castrate a Bull: Unexpected Lessons on Risk, Growth, and Success in Business
amazon.com

Scratch your own itch
Jason Fried • Rework
Inspiration is perishable
Jason Fried • Rework
Build an audience
Jason Fried • Rework
Make a dent in the universe
Jason Fried • Rework

Our “small giants” approach optimized for mojo over growth. We wanted a small, talent-dense team with a focus on craft, autonomy, and quality of life for all team members. We banished the term “founder” in favor of “partner” and tried to be transparent with all business matters across the team.
We took some capital from investors in order to invest ... See more
We took some capital from investors in order to invest ... See more