Sublime
An inspiration engine for ideas
This is one of the innovator’s dilemmas: Blindly following the maxim that good managers should keep close to their customers can sometimes be a fatal mistake.
Clayton M. Christensen • The Innovator's Dilemma
“The entire corporation must be viewed as a customer-creating and customer-satisfying organism. Management must think of itself not as producing products but as providing customer-creating value satisfactions . . . In short, the organization must learn to think of itself not as producing goods or services but as buying customers, as doing the thing
... See moreMichael Schrage • Who Do You Want Your Customers to Become?
what University of Chicago economist David Galenson has dubbed “experimental innovators.”
Peter Sims • Little Bets: How breakthrough ideas emerge from small discoveries
The reinventors’ logic was: 1. What’s most important to the customer? 2. Where can we make a profit? 3. How can we gain market share in that space?
Adrian J. Slywotzky • The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow's Profits
They must become much more affordable, particularly by embracing online learning technology.
Clayton M. Christensen • The Innovative University: Changing the DNA of Higher Education from the Inside Out
find ways to quickly, and with as little expense as possible, test the validity of the most important assumptions.
Clayton M. Christensen • How Will You Measure Your Life?
To be specific, the point of greatest peril in the development of a high-tech market lies in making the transition from an early market dominated by a few visionary customers to a mainstream market dominated by a large block of customers who are predominantly pragmatists in orientation. The gap between these two markets, heretofore ignored, is in f
... See more