Sublime
An inspiration engine for ideas
The NY Times , by comparison, has just 9 million subscribers. That’s a drop in the bucket compared to MrBeast, who runs 18 YouTube channels with more than 200 million subscribers—and now has his videos translated into Spanish, Hindi, Portuguese, and Russian.
Ted Gioia • The State of the Culture

Ideas from George Mack:
1. Subprime audience - A creator optimising for size of audience and ending up with a junk audience. They end up producing content they themselves wouldn’t consume.
2. The forgetting paradox - Wordle outperformed every headline in society's consciousness for 2022. All the news everyone was worried outlasted by a novelty game..
... See moreThe job for any studio is to create a great story and exploit it across as many channels as possible—theme parks, merchandise, games, movies, TV, TikTok, etc.
Sean Blanda • A half-baked idea: NFT for writers
Ed Zitron • Silicon Valley's Social App and Teen Obsession
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