Sublime

Interestingly, Nike has been pulling out of what it calls “undifferentiated retail”: stores that are too broad in their target customer. One example of this is when they pulled their products out of Amazon.

I remember watching “Gapgate” unfold. It bummed me out. Gap shouldn’t have ceded to vocal Facebook groups. It should have remained in control of its brand, even if it had to fake it. Gap should have dictated what Gap was, even if that meant being defined by amateur design. I understand that companies on Gap’s level are beholden to shareholders and ... See more