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Binance has also become renowned for accepting and onboarding new cryptocurrencies at a rapid rate.
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Binance attained these heights by executing aggressively on several fronts: expanding geographically, adding to its listing of coins and tokens, and experimenting with new products, including its own decentralized exchange and exchange token.
Mario Gabriele • The Paradoxes of Coinbase
Binance was one of the first exchanges offering the ability to purchase tokens directly on their platform.
Zach Fitzner • Binance: A Case Study of BNB’s Success
Binance has extremely low barriers to entry. While KYC is recommended, it is currently not required.
Zach Fitzner • Binance: A Case Study of BNB’s Success

Binance continues to be the go-to liquidity provider for every major digital asset.
Zach Fitzner • Binance: A Case Study of BNB’s Success
Technical side, Binance has the ability to handle 1.4 million orders per second, combined with its ability to host 20 million users, and multilingual support, the exchange has huge capacity when it comes to taking on more users without slowing or stalling.
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While Coinbase's product appeals to the newcomer, other exchanges cater to advanced users. Binance and Bitmex offer leverage and derivatives, while platforms like LocalBitcoins and Paxful support anonymous, non-custodial options for buying and selling bitcoin.
Mario Gabriele • The Paradoxes of Coinbase
Binance also does not restrict users to a maximum daily trading amount.