Sublime
An inspiration engine for ideas
Ben Casnocha, who conceived, sold, and wrote a career-advice book concurrently with my own, allowing us to share numerous useful conversations at all stages of the process.
Cal Newport • So Good They Can't Ignore You

The Indie Era of Startups
bryce.medium.com
Whether you’re a computer programmer, writer, marketer, consultant, or entrepreneur, your situation has become similar to Jung trying to outwit Freud, or Jason Benn trying to hold his own in a hot start-up: To succeed you have to produce the absolute best stuff you’re capable of producing—a task that requires depth.
Cal Newport • Deep Work: Rules for Focused Success in a Distracted World
The lesson for entrepreneurs is clear: if you want to create and capture lasting value, don’t build an undifferentiated commodity business.
Peter Thiel • Zero to One: Notes on Start Ups, or How to Build the Future
If you're small, you're in a position where it's to your advantage to be weird—you can have a point of view that the big tech companies never could. In the world of chairs—you're not going to build a cheaper chair than Ikea. Why not build something they couldn't—like a more interesting one?
(Not Boring) Software Inc. • No More Boring Apps | (Not Boring) Software
Work on startup ideas that require you to be the way you already are. Then what would in ordinary life be a mere idiosyncrasy can become a unique advantage.

