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Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

April Dunford • 1 highlight

Cover of Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Startup Handbook by Julian Shapiro

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Messaging

April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems (Voices That Matter)

Cover of Rocket Surgery Made Easy: The Do-It-Yourself Guide to Finding and Fixing Usability Problems (Voices That Matter)

Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Cover of Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It

Discovery

April Dunford • Sales Pitch: How to Craft a Story to Stand Out and Win

Market Annealing: Getting to $10M ARR in Very Early Markets

a16z.com a16z.com

Practical Object-Oriented Design in Ruby: An Agile Primer (Addison-Wesley Professional Ruby Series)

Cover of Practical Object-Oriented Design in Ruby: An Agile Primer (Addison-Wesley Professional Ruby Series)

If

April Dunford • Obviously Awesome: How to Nail Product Positioning so Customers Get It, Buy It, Love It