Writing
When I write, I get to observe the transition from this fluid mode of thinking to the rigid. As I type, I’m often in a fluid mode—writing at the speed of thought. I feel confident about what I’m saying. But as soon as I stop, the thoughts solidify, rigid on the page, and, as I read what I’ve written, I see cracks spreading through my ideas. What se
... See moreHenrik Karlsson • How to Think in Writing
Harry Dry rules for copywriting:
1) A great sentence is a good sentence made shorter.
2) Writing great copy begins with having something to say in the first place.
3) Copy is like food. How it looks matters.
4) Since the look of copy matters so much, don't write copy in Google Docs. Write it in Figma (so you can write and design at the same time).
5) Ka
... See more“I don’t like to write, but I take great pleasure in having written—in having finally made an arrangement that has a certain inevitability, like the solution to a mathematical problem. Perhaps in no other line of work is delayed gratification so delayed.”
Writing to Learn: How to Write - and Think - Clearly About Any Subject at All
William Zinsser in Writing To Learn
It can be translated. It can be produced and consumed at variable speeds. It is asynchronous. It can be compared, diffed, clustered, corrected, summarized and filtered algorithmically. It permits multiparty editing. It permits branching conversations, lurking, annotation, quoting, reviewing, summarizing, structured responses, exegesis, even fan fic... See more
orders of magnitude • Always Bet on Text
text is the most powerful, useful, effective communication technology ever, period.
orders of magnitude • Always Bet on Text
Text can convey ideas with a precisely controlled level of ambiguity and precision, implied context and elaborated content, unmatched by anything else. It is not a coincidence that all of literature and poetry, history and philosophy, mathematics, logic, programming and engineering rely on textual encodings for their ideas.
orders of magnitude • Always Bet on Text
Text is the most efficient communication technology. By orders of magnitude... A t every step of communication technology, textual encoding comes first, everything else after. Because it's vastly cheaper on a symbol-by-symbol basis.