Thought provoking

The rules:

(1) know precisely what you want,

(2) determine the cost of what it will take to get it,

(3) don't bargain over the price.

If Nike announced that they were opening a hotel, you’d have a pretty good guess about what it would be like. But if Hyatt announced that they were going to start making shoes, you would have NO IDEA WHATSOEVER what those shoes would be like. That’s because Nike owns a brand and Hyatt simply owns real estate.

The Elegance of Nothing

Ideas related to this collection