strategy
“Communication is about what is received, not what is intended. If there is a gap between what you are saying and what they are hearing, you have to find a new way to say it.”
A good brief increases the quality and reduces the quantity of conversation
Changing the answer is evolution, Changing the question is revolution.
—Jorge Wagensberg
A strategist is a stylist - and the ones that aren’t are the ones who gripe about nobody listening to their advice.
Inbox (31,115)
Andy Whitlock on LinkedIn: 'How to make sure your brand strategist isn’t a numpty' Three to four… | 13 comments
Andy Whitlocklinkedin.com
Ideas related to this collection