Will Joe Rogan ever IPO?

By their very nature, personality businesses have a single point of failure and an undesired but nonetheless planned, obsolescence. If Joe Rogan were to be hit by a bus tomorrow (I do not have a voodoo doll, I promise) or contract Covid (wear your masks), the value of the Spotify licensing deal would evaporate.

The past few years have seen platforms arise that make some aspect of creation, distribution, monetization, and administration easier. Yet, there is still much that can be streamlined.

what we may see within the next decade is something rather different: the emergence of massive, publicly-traded unicorns predicated on the value of a single person's magnetism.