The Thought Leaders Practice: Do work you love with people you like the way you want

Einstein said, ‘The problems that exist in the world today cannot be solved by the level of thinking that created them.’

In your practice, the primary focus is to think, sell and deliver.

Know the game you want to play and understand its rules.

We have moved our need from information knowledge to applied wisdom; from expert to trusted authority. It’s this shift that information experts need to understand.

— you were the expert in your field. This is no longer enough; the information is now available to us all, it’s the ability to draw meaning and application that is a higher value. It’s at this exact distinction that you start to take what you know and make it more valuable to others. You go from knowing stuff to being known for knowing stuff.

You go from having the answers to being able to create the need.

— be successful by creating value for others.

In the book Thought Leaders we explain the rise in thought leadership and provide the nine essential skills that thought leaders demonstrate.

You need to know more than the obvious answer to any given questions. You need to be able to create new insights and repurpose old insights so that they are relevant. This is thought leadership.