Saved by sari
The Rise of Lifestyle Streamers
For millions of people today, watching and conversing with their favorite lifestyle streamer is much more engaging than passively watching Netflix.
Rex Woodbury • The Business of Fame: 1920-2020
Livestreaming is another example in the trend toward authentic connections. Livestreaming has moved beyond gaming, and it’s becoming natural to “hang out” with your favorite online celebrities over livestream.
Rex Woodbury • The Business of Fame: 1920-2020
Twitch users consumed 592bn minutes (!) of live-stream content last year, and Twitch has recently pushed into non-gaming categories like music and sports.
Sara Wilson • The Era of Antisocial Social Media
Live content is rapidly becoming the most entertaining form of content today, yet discovery is a major bottleneck for creators and consumers — it’s nearly impossible for consumers to find what they want to watch, when they want to watch it. Content is now spread across a myriad of different platforms — from Facebook Live, Instagram Live and YouTube... See more