The definitive SaaS homepage framework

In reality, the homepage is a marketing asset — and even more specifically, it is a product marketing asset .

For startups of all sizes, its purpose is to answer fundamental questions like...

1. What does the product do?


2. How does it work?


3. What does it look like?


4. When would I use it?


5. How does it help me make progress in what I’m trying to accomplish?