REDEF ORIGINAL: The Attention Economy Crisis: The Future of Content, Commerce and Culture

The way the world counts and values attention has to be completely rethought. As the market reevaluates how it counts and values attention, the companies that get it right will be well-positioned to grow and their investors will profit handsomely

Most of this came to him in the mid-1980s, when Mr. Goldhaber, a former theoretical physicist, had a revelation. He was obsessed at the time with what he felt was an information glut — that there was simply more access to news, opinion and forms of entertainment than one could handle. His epiphany was this: One of the most finite resources in the w... See more

We can explore the ways in which our attention is generated, manipulated, valued and degraded. Sometimes attention might simply be a lens through which to read the events of the moment. But it can also force us toward a better understanding of how our minds work or how we value our time and the time of others. Perhaps, just by acknowledging its pre... See more

"The real scarcity isn’t content anymore. It’s attention."