Talking about friendship with Leandra Medine Cohen

It helped me to think of marketing as simply: sharing my work with one person at a time — even if what I do on the internet can be accessed by everyone, anyone, anywhere. (This is the magic of the internet: asynchronous intimacy at scale, across distances.) This intimacy draws me closer. It lets me be more honest, more inspired, more real — like I’... See more

For one thing, the internet has taken the reward circuitry meant for social conditioning and has begun to replace it with parasocial conditioning; our reward feedback loops increasingly run through interactions with people we don’t know and may never meet, who have very little information about us or investment in our lives and wellbeing. Parasocia... See more

So much of social media is, by design, condensed information — it’s made to be bite-size. So the internet feels faster paced. It’s been really soothing to go to a space where I’m still meeting my desire to connect with people and talk with people, but in a digital realm that’s slower, and that is allowing for a bit more vulnerability, a bit more co... See more