Jeff Bezos’ last annual shareholder letter as Amazon’s CEO is a must read.
He reflects on Amazon’s relentless innovation, customer obsession, and long term thinking, principles that built a trillion dollar empire.
“The world wants you to be typical—don’t let it happen” 😮💨
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In 1994, driven by the internet’s rapid growth, Bezos wanted to take advantage of it.
Narrowing down 20 product ideas, he decided that books were the best choice, as revealed in “The Everything Store.” Leaving his stable role at D.E. Shaw, Bezos laid the foundation for what would later grow into Amazon.
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