SoundCloud’s new, game-changing payout model

On streaming platforms, each stream of a song contributes the same amount of revenue (approximately $0.004 per stream on Spotify), regardless of that fan’s particular intensity of affinity towards the artist. In contrast, on platforms like Catalog or Sound, superfans are purchasing NFT music for thousands of dollars each, with creators earning what... See more

This is reflective of a broader trend—artists want direct ownership over the relationship with their fans, and to be compensated based on how these fans interact with their music. Case in point: SoundCloud’s recent foray into ‘fan-centric’ payouts, Deezer’s continued experimentation with user-centric payout models, and the ongoing parliamentary inq... See more