Token Daily

Web 2.0 gave us a whole new lens to start looking at content through and our relationships between each other became an integral part of how we consumed information. No longer did we have to seek out information, but instead we created an issue where we had too much coming at us at all times.

We’ve built an information system that rewards recency and relevancy mechanics, with an aim more towards discoverability than integrity.

Web 1.0 didn’t create a strong way to expose reputable content, but it completely democratized content creation, distribution, and monetization.

In media, the main driver for revenue is both subscriptions and advertising. These two means fund the growth of media on the web and are platform specific. That means, when someone subscribes or advertises to something, they do so on the platform rather than the individual. The platform holds the reputation, and the individual leverages the platfor... See more

Web 2.0 was all about your content living where the users were. We developed these new platforms with engagements such as likes, retweets, and upvotes as the next way to build reputation signals for content.

If the author wasn’t well-versed at the black magic that is SEO, there’s a chance that their content might not be indexed correctly which could create an artificial censorship.

Because of this, the next chapter of reputation will flip from “reputation of platform and publisher” to “reputation of creator.” The source of reputation is no longer with the platform where the creator resides but tethered to the creator itself. Consumers, observers and owners are becoming more creator specific; there is less trust in the platfor... See more