Reimagining B2B Commerce with Faire

If commerce is a transaction between buyer and seller, the face of the seller is evolving with new tools for discovery and purchase that allow for a personal relationship between creator and customer. Beyond a corporation or mass retailer, the seller is now frequently a person or small business. We are seeing a new long-tail retailer learning how t... See more

Looking at the ~$3T value creation in e-commerce over the last two decades, one might feel that the best of e-commerce is behind us. However, in Amazon lingo, I believe we are still on Day 1. Current penetration is still low (~17% in US). New categories are coming online such as grocery and pharmacy.

The window of opportunity has largely closed, however, this is far from being the case for B2B marketplaces. Whilst consumers are able to order just about anything online, most businesses have not even started transacting online... That being said, I suspect that this category is where the next generation of outliers will be built.