Reflecting on My Failure to Build a Billion-Dollar Company
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Reflecting on My Failure to Build a Billion-Dollar Company
It takes enormous discipline to NOT try to scale something that's working.
But some things just don't scale -- and trying to do so can destroy the golden goose in the process.
Many entrepreneurially minded people can't help themselves from trying.
Our “small giants” approach optimized for mojo over growth. We wanted a small, talent-dense team with a focus on craft, autonomy, and quality of life for all team members. We banished the term “founder” in favor of “partner” and tried to be transparent with all business matters across the team.
We took some capital from investors in order to invest ... See more
We took some capital from investors in order to invest ... See more
Muse Retrospective
... See moreI've consulted. I've done client work. I've advised. I've served on boards. I've invested. I've written books. I've spoken on the circuit. I've blogged for years.
I have to say, I've found no greater professional joy than working with a tight group of people to ship and support our own products. And for those products to find people willing to trade
It’s an entrepreneurial trope, and a tired one, to believe that I should maximize every aspect of launching . Most everybody who's been in my shoes heralds events as the best way to get people in the door, which is another way of saying that events are the best way to make money. Money is important, sure, but I’ve generally found it to be a shitty ... See more