people don’t want options. they want a leader.
signull.substack.com
people don’t want options. they want a leader.
people think they want choices. but they prefer good defaults.
most people don’t know what they want.
they’ll say they want honesty but flinch when they get it.
they’ll beg for transparency then run back to the algorithm.
they’ll demand control but reward the illusion of it.
this isn’t contradiction. it’s humanity.
we are messy, layered, full of split desires & unspoken fears.
and every real product wrestles with... See more
they’ll say they want honesty but flinch when they get it.
they’ll beg for transparency then run back to the algorithm.
they’ll demand control but reward the illusion of it.
this isn’t contradiction. it’s humanity.
we are messy, layered, full of split desires & unspoken fears.
and every real product wrestles with... See more
In providing a precise experience, you are necessarily polarizing. There’s a certain tyranny of NPS or averages you have to decouple from – where averages blunt a nuanced understanding of a product or experience. There’s that funny truism that the most authentic Chinese restaurants have the most 1 star reviews.
Distinctive features are not... See more
Distinctive features are not... See more