
On how to grow an idea


Our ideas, too, will disappoint us if we don’t give them the right environment to develop in. They’ll be shallow, derivative, dull, repetitive, or take too long to show up. Or they’ll just not show up at all. We must find the perfect glass jar and lid for them to appear in.
What is that perfect glass jar, though? Our ideas appear primarily in one s... See more
What is that perfect glass jar, though? Our ideas appear primarily in one s... See more
Nat Eliason • The Art of Fermenting Great Ideas
Build pockets of stillness into your life. Meditate. Go for walks. Ride your bike going nowhere in particular. There is a creative purpose to daydreaming, even to boredom. The best ideas come to us when we stop actively trying to coax the muse into manifesting and let the fragments of experience float around our unconscious mind in order to click i... See more