On Being a Good Newsletterer

Here’s an example of some openings I use in my newsletters. Feel free to steal / mad-libs at will.

Hi, I’m Craig Mod and you’ve signed up for Humidity Monthly, a monthly newsletter on all things humid. Just kidding. (Although I could very easily write such a thing.) You’ve signed up for the Roden newsletter, which has no explicit theme and threatens... See more

“A few tips on how to be a better writer:

– write about what fascinates you

– make one point per sentence

– use stories to make your point

– cut extra words like “really” and “very”

– read the whole thing out loud

– post publicly (you’ll try harder when you know others will read it)

And finally, be more thoughtful about what you consume. The quality of id... See more