Non-Obvious 2017: How To Think Different, Curate Ideas and Predict The Future

collecting ideas helped me to get better at saving and sharing ideas that people cared about.

The Laws Of Simplicity by John Maeda –

Being fickle means capturing ideas without needing to fully understand or analyze them in that same moment.

Being thoughtful means taking the time to reflect on a point of view and share it in a considered way.

The real problem is that the customer loyalty industry – where brands are encouraged to fund and launch complex loyalty programs and dream up new opportunities to reward customers – is not necessarily adept at creating or encouraging active brand loyalty. Satisfied customers are not the same as loyal customers. Good performing satisfied employees a

Being thoughful is harder to do when everyone seems to expect thinking to come in real time. Yet the people who are routinely thoughtful are the ones who gain and keep respect. They add value instead of noise...and you can be one of them.

Women can be fierce, strong, unapologetic. The lines are blurring and standing in the middle is a new generation of women who have control to make the lives they want.

Discovering trends takes a willingness to combine curiosity with observation and add insight to create valuable ideas that you can then test to ensure they are valid.

How To Make Sense Of Any Mess: Information Architecture for Everybody by Abby Covert –