Max Lost the HBO Name But Kept the Brand Halo
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Max Lost the HBO Name But Kept the Brand Halo
This is why streaming Netflix, Disney Plus, and HBO Max keeps getting more expensive
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Netflix and the Conservation of Attractive Profits - Stratechery by Ben Thompson
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For context, the cable networks business is one of the most profitable industries in the U.S.; it represents the vast majority of major media companies’ profits; traditional TV networks revenue growth is, for the first time, stagnating; and traditional TV is far larger than the streaming market — roughly $100 billion in TV network affiliate fees an... See more
Doug Shapiro • One Clear Casualty of the Streaming Wars: Profit
New data from Ampere Analysis found that 42 percent of U.S. streaming subscribers actively subscribe, cancel, and resubscribe to streaming services based on whether or not shows they like are on the network. What they also found was that people who bought into bundles, like the Disney+/Hulu/ESPN+ bundle, were 59 percent less likely to churn , so, y
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