"Organizational Culture and Leadership" by Ed Schein: “Perhaps the most intriguing aspect of culture as a concept is that it points us to phenomena that are below the surface, that are powerful in their impact but invisible and to a considerable degree unconscious. In that sense, culture is to a group what personality or character is to an in

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culture is a critical alignment tool. It ensures organizations are operating from a shared perspective, using consistent language, and serving a variety of stakeholders who all operate within the same cultural context.