
Junk to Gold: From Salvage to the World’S Largest Online Auto Auction

Now he could see how many cars we picked up that day, how many cars we sold that day. It helped us manage our business better and bring it all together.
Willis Johnson • Junk to Gold: From Salvage to the World’S Largest Online Auto Auction
It was all about making the company stronger, without any debt, and having more cash in the bank. We wanted to take care of our employees, the insurance companies, and our buyers.
Willis Johnson • Junk to Gold: From Salvage to the World’S Largest Online Auto Auction
Willis used to say if you get big enough, you can make an industry behave in a particular way.
Willis Johnson • Junk to Gold: From Salvage to the World’S Largest Online Auto Auction
I’d tell him how much I liked a certain motor because it broke a lot. Jay didn’t understand that at first; why would a motor that broke all the time be so great? But I told him, “You’re never going to sell it if it doesn’t break. What are you going to do with a bunch of motors that never break?” It was a big learning curve.
Willis Johnson • Junk to Gold: From Salvage to the World’S Largest Online Auto Auction
Both my dad and I also built reputations in the business world of always standing by our word and never doing business if a deal felt wrong. We both walked away from opportunities that may have helped our businesses but would have crossed a moral or ethical line. To us, the business world was black and white, and a deal you aren’t sure about isn’t
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I’ve been in business a long time, and if I don’t trust people from a conversation across a dinner table, I’m pretty sure I’m not going to trust them with my reputation or my money. And if I don’t trust them with my money, I’m sure not going to go making money for them. I told Barry, “They’re not good partners. I don’t want to deal with them.”
Willis Johnson • Junk to Gold: From Salvage to the World’S Largest Online Auto Auction
Jim Grosfeld, who was on Copart’s board, gave me some sage advice: “Willis, Wall Street doesn’t care about ups and downs. They hate that. What they like is consistency. If you just make that earnings line just move up a little bit every quarter, every year, you’ll get paid a really good high multiple because then they can figure your company out.”
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We had also seen on the news that commercial planes all over were being grounded—not because the government was grounding them but because no one wanted to fly. On the other hand, car rental companies were booming. You could hardly find a car that wasn’t already rented. I told Jay people weren’t going to fly as much after this. Instead, they were g
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came back and told Curtis that if we were going to compete, we needed to specialize in a car the other dismantlers in town didn’t want to carry. At the time Chrysler, Dodge, and Plymouth were not cars dismantlers wanted to have because they weren’t hot-selling items. So we made a decision to specialize in Chrysler, Dodge, and Plymouth. All the othe
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