In The Plex: How Google Thinks, Works, and Shapes Our Lives
An Anonymous Source Shared Thousands of Leaked Google Search API Documents With Me; Everyone in SEO Should See Them
Rand Fishkinsparktoro.comEverybody Lies: Big Data, New Data, and What the Internet Can Tell Us About Who We Really Are
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God, Human, Animal, Machine: Technology, Metaphor, and the Search for Meaning
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The internet is no omniscient library, but the parallels between Borges’ story are apparent. The web is a boundless compendium of information and data scattered across billions of pages—content, as we’ve loathed to call it. In this virtual information library, Google may be the closest thing we have to a librarian.