Hooked: How to Build Habit-Forming Products
Writing for Leverage, Teenage Billionaires, The Problem with Mainstream Media, and More - David Perell on Off the Chain, Hosted By Anthony Pompliano • Podcast Notes
podcastnotes.orgBy cycling through successive hooks, users begin to form associations with internal triggers, which attach to existing behaviors and emotions. When users start to automatically cue their next behavior, the new habit becomes part of their everyday
Nir Eyal • Hooked: How to Build Habit-Forming Products
The Hook model can be broken down into a four-step cycle embedded into the products of many successful web2 companies. As users move through the cycle, they get increasingly hooked to return and re-use the product up to the point that some level of FOMO (fear of missing out) gets them addicted and a behavioural habit has been formed.The loop consis... See more
CryptoStars • Web3—Building habit-forming communities
What habits does your business model require? What problem are users turning to your product to solve? How do users currently solve that problem and why does it need a solution? How frequently do you expect users to engage with your product once they are habituated? What user behavior do you want to make into a habit?