Holly Herndon’s Infinite Art

Holly+ represents the future that Herndon and Dryhurst anticipate for music, art, and literature: a world of “infinite media,” in which anyone can adjust, adapt, or iterate on the work, talents, and traits of others.

There needs to be serious regulatory thought about dealing with that, if we’re entering into a scenario in which our digital twins are potentially more economically productive than our physical corporeal existence.”

“The model is the art work,”

“How do you exhibit that? Does that create a new economy for artists? Does that require new governance structures between the institution and the artists exhibiting that work? How do we show people how exciting this is?”